Phnom
Penh, [September 1, 2020] -- Prince Bank Plc. has been named “the Best Commercial Bank
Cambodia 2020” by International Banker, marking its fourth international
recognition in a 2-year period of operating as a full-fledged commercial bank
after having obtained three employer brand awards earlier.
Finance
Publishing Limited, the parent company of the International Banker, is a global
leading source of authoritative analysis and opinion on banking, finance and
world affairs. The International Banker Awards are established to recognize top
ranking individuals and organizations setting new benchmarks for performance
and pushing the boundaries within the financial industry.
As
stated by International Banker, the most astonishing of all of Prince Bank
qualities is the sheer speed at which the bank is developing, including being
the first bank to launch Visa and Master debit and credit cards at the same
time, less than two years of becoming a
commercial bank, and also the first bank to roll out 19 branches and 32
self-service terminals in 12 months across the country. Additionally, the Bank
has been innovating multiple aspects of its business, by leveraging the
potential of digital technology to better serve its customers with convenient
banking lifestyle to manage their financial transactions.
Prince
Bank Plc. has numerous first under its belt and has received multiple
international titles namely “Asia’s Top 100 Best Employer Brands for 2019”,
“Cambodia Best Employer Brand Award 2020” and “Global Best Employer Brand Award
2020”.
"Those
remarkable achievements have been possible thanks to the bank’s clear strategic
vision, our shareholders’ commitments, the board’s consistent support, the
guidance and support of the regulator and the hard work of our management team
and staff. The shareholders and board have made the necessary resources
available and believed in the long-term investments so that the bank can
differentiate itself from the rest in the industry. Obviously, the sheer speed
and growth magnitude compete for the resources available and require a careful
allocation of resources and prioritization of work. In this context, my
colleagues have worked tirelessly day and night to implement numerous projects
while delivering business results at the same time to ensure that we have an
adequate foundation for further growth. Without committed and competent staff,
we would not have gotten where we are today. Furthermore, our business partners
and customers have been supportive in our growth journey. In sum, it is all
about the hard work and support extended to the bank by our different
stakeholders," said Mr. Honn Sorachna, Chief Executive Officer of Prince
Bank.
As
Prince Bank strive towards its vision to become the “financial institution of
choice for our target customers”, the Bank continues to execute on its
expansion plan by growing the branch networks, introducing new products, and enhancing its
core digital banking platform, considering the continued robust growth of the
economy and financial sector. With the
aim of becoming the best digital bank in Cambodia, the Bank has taken a big
step towards incorporating and investing digital banking solutions into its
core banking platform in order to be more responsive to customers’ needs and
demands. Prince Bank is also considered to be the first bank in the local
market to have a digital suite consisting of human-resources information
system, electronic forms and robust mobile- banking application.
Prince
Bank has recently introduced Master/ Visa Contactless cards during the second
quarter of 2020 that allow customers to simply tap to pay on any Master/ Visa
checkout terminals with Contactless Symbol. This contactless payment offers the
most secure and convenient way for customers to perform their payment at
anytime and anywhere.
At
present, the Bank has expanded its network to 31 branches covering Phnom Penh
and 20 other provinces nationwide. The introduction of 47 ATM machines,
including 16 off-site located in Phnom Penh and Siem Reap, has provided greater
convenience for customers to access their accounts.
Price Bank Plc. is honored to receive such a great
recognition from International Banker, and the Bank is committed to make
further efforts to achieve its goal to become the industry leader by offering
differentiated financial solutions through a mix of channels with great
convenience to customers.