A Decade of Dedication: Prince Bank Enhances Corporate Culture Through CSR and ESG Initiatives

Prince Bank, a leading financial institution in Cambodia, proudly marks ten years of embedding Corporate Social Responsibility (CSR) and Environmental, Social, and Governance (ESG) principles into its corporate culture. With a strong commitment to driving positive social and environmental impact, the bank continues to support initiatives that uplift communities and promote sustainable development.

Since its inception in 2015, Prince Bank—also a member of the Association of Banks in Cambodia—has aligned itself with the Cambodia Sustainable Finance Principles to manage investment risks and champion environmental stewardship. The bank has implemented a robust sustainable finance policy framework to mitigate environmental and social risks, while actively promoting financial literacy, developing a green finance policy focused on renewable energy, and reducing its own environmental footprint. Through these efforts, Prince Bank reinforces its mission to be more than a financial institution—serving instead as a driver of meaningful and lasting change.

In 2024, the bank reaffirmed its dedication to a sustainable and inclusive society by supporting a range of impactful CSR initiatives. Collaborating with like-minded partners, including the National Bank of Cambodia (NBC) and other institutions, Prince Bank helped deliver programs such as “Implementation of the Financial Literacy Project in the General Education Curriculum, Phase 3”, “44th Anniversary of the Re-introduction of the Riel: The Journey of the Riel and the Bakong System”, and “ASEAN Savings Day”, among others. These initiatives aim to enhance financial literacy among underprivileged students, helping ensure that financial limitations do not hinder access to education. Through these partnerships, Prince Bank strives to empower Cambodia’s youth with the knowledge and skills needed for informed financial decision-making.

Beyond education, Prince Bank has played a vital role in promoting community well-being through support for sports, welfare, and healthcare initiatives. The bank has exclusively sponsored “Mate JR Sport Club” and “Visakha Football Club”, helping young athletes develop their talents and achieve their goals. Additionally, Prince Bank has contributed to healthcare and welfare efforts through initiatives such as “Donate Blood, Save Lives” by NBC and ABC, “Indonesia Health Fest 2024” by Indonesian Embassy, “Free Eye Check-up and Treatment Program” by NBC. These projects reflect the bank’s belief that financial institutions have a responsibility to support the well-being of the communities they serve.

Environmental sustainability continues to be a key pillar of Prince Bank’s CSR strategy. The bank launched the Green Cambodia Initiative, which encompasses large-scale tree planting, waste reduction efforts, and partnerships with eco-conscious organizations. Through these activities, Prince Bank actively works to minimize its environmental impact and contribute to a healthier planet for future generations.

A unique hallmark of Prince Bank’s CSR efforts is the enthusiastic involvement of its employees. In observance of the 7th World Cleanup Day, Prince Bank staff volunteered in "Clean Cambodia, Khmer Can Do It" by River Ocean Cleanup, which focused on reducing waterway pollution and preserving Cambodia’s natural beauty.

As Prince Bank looks ahead, its commitment to sustainability and responsible corporate practices remains steadfast. The bank continues to adapt its CSR strategies to address evolving societal needs while upholding its core values of ethical and inclusive banking.

“Our 10-year journey in CSR and ESG is a testament to our unwavering dedication to making a difference. In 2023, we were awarded Best Bank for CSR in Cambodia by AsiaMoney. This recognition highlights Prince Bank's dedication to being a responsible corporate citizen in Cambodia. At Prince Bank, we believe that a strong corporate culture is built on the values of sustainability, integrity, and community support,” said Mr. Looi Kok Soon, CEO of Prince Bank,” said Mr. Looi Kok Soon, CEO of Prince Bank.

Prince Bank invites its stakeholders, partners, and the broader community to join in its mission of creating a more sustainable and inclusive future for Cambodia. Through long-term collaboration and innovation, the bank aims to set new standards in corporate responsibility within the financial sector.

For more information about Prince Bank Plc., please visit www.princebank.com.kh, your nearest Prince Bank branch, or contact our customer service at 1800 20 8888 (Toll-free).