English ខ្មែរ 中文
Priority Banking Promotion Mobile Banking About Us    ▪ About Prince Bank    ▪ Vision, Mission & Core Values    ▪ CEO's Remark    ▪ Board of Directors    ▪ Management Team    ▪ Corporate Governance    ▪ License    ▪ Organisational Chart Career Payment Cards Deposits    ▪ Current Account    ▪ Prince Savings    ▪ Consumer Term Deposit    ▪ Corporate Term Deposit    ▪ Business Check Account    ▪ Business Plus Account Loans    ▪ Student Loan    ▪ Personal Loan    ▪ Housing Loan    ▪ Business Loan Remittent    ▪ Overseas Funds Transfer    ▪ Retail Pay    ▪ Bakong    ▪ Fast Payment News Contact Us Locator e-Brochure Complaint How To    ▪ Request To Close Account
About Us

Vision, Mission & Core Values

Vision           :     To be the financial institution of choice for our target customers.

Mission        :     To help our customers succeed through professional financial services.

Core Values :

We are passionate for excellence, and passionate about helping our customers succeed.
We do what we do with the end in mind, with a strong sense of urgency and a steady focus on completing what we start.
We value a culture of innovation where we experiment with fresh solutions in a safe and collaborative environment.
We are honest, transparent and committed to doing what’s best for our customers and the bank.
We build strong and lasting ties with colleagues, partners, and customers to jointly drive success.  
We see beyond our current situation and resources and have the courage to make tough “yes or no” decisions.